US first lady Melania Trump isn’t big on public speaking. But over the course of her first year in the White House, she has been comparatively outspoken about kids. She has said that her most important job is that of being a mom to her son, Barron. She’s spoken out against cyberbullying and its effects on kids, and has made visits to children’s hospitals the focal point of many of her trips abroad, from Paris to Rome. Now, 17 months into her time as first lady, she’s announced policy priorities centered around kids and their well-being. In a televised speech from the White House Rose Garden Monday afternoon (May 7), Trump announced the launch of her children’s initiative, “Be Best,” focused on three main pillars: ensuring their mental and physical well-being, harnessing their social media use for good, and protecting them from opioid addiction. The highly-anticipated initiative, which the first lady’s spokeswoman, Stephanie Grisham, previewed last week, aims to raise awareness about programs and institutions across the US that help vulnerable kids. In her speech, the first lady highlighted several individuals and organizations who had been invited to the event, including a middle school bullying victim who used social media to raise awareness about the negative impact it had on her; a nonprofit in West Virginia that serves as the nation’s first infant addiction recovery clinic; and a program in a Michigan middle school that promoted “social and emotional learning, respect, inclusion and being kind,” in the first lady’s own words...Many, if not most, of the values that the first lady promoted as integral to a happy and healthy childhood are antithetical to the president’s behavior in and out of office.